FieldAnalyst uses image recognition technology to estimate the age and gender of people or faces automatically detected from captured images.
What is FieldAnalyst?
Real-time measurement
Counts visitors entering and exiting, analyzes age and gender, and aggregates the results on real-time.
Recogizes objects covering faces
It's possible for Face recognition system to estimate several face-wears such as glasses/sunglasses and masks.
Privacy Considerations
Considering personal information and privacy issues, FieldAnalyst can be used safely in places where unspecified numbers of people visit as cameras do not record any images and only record data containing analysis results.
A wealth of experience and know-how
Ten years after initial launch, our products continue to evolve based on our extensive knowhow and proven track record.
BENEFITS
Grasping Information
- Sales information is recorded, but the attributes of customers who do not make purchases is unknown.
- No real-time information on the number of people entering and exiting.
Accuracy and Cost of Information
- Counting the number of people entering and exiting and determining their attributes manually generates unreliable results.
- Long-term manual counting is too costly.
Understanding Effects
- Understanding what product customers are looking inside/outside of the store by customer attributes(gender,age).
- Switching digital contents by customer preferences.
Two FieldAnalyst Packages Available to Meet Different Business Issues
This function automatically counts the number of people entering and exiting from commercial facilities, events sites, etc. by using cameras installed at their entrances and exits.
Information about types of visitors (gender/age) are also analyzed and compiled in real-time.
This function measures visual recognition effects of digital signage.
It estimates the number of people who passed by digital signage as well as the number of those who looked at it. For those people who looked, it also estimates the types of customers (gender/age) along with the distance from the signage and the length of time they watched it, then quantifies the worth of visit as a number.
STRENGTHS
10 years record of business
*Reflecting sales records and experiences more than 10 years for the products.
Technical supports by experts
For better performance of FieldAnalyst, experts will give you several advises such as camera set position, angle, and lighting conditions.
Embedded tools for viewing detected data
*Reflecting quick feedbacks for customer needs and up-to-date information let our products continue evolutions.
Embedded tools for viewing detected data
*You can easily check the detection result by embedded data viewing tool.
It also enable users to output detection results as CSV file format.
Case studies
FieldAnalyst has been used as an analysis tool to recognize visitor attributes at large-scale commercial facilities, shopping malls and event halls in over 20 countries world wide.
Visitor count and analysis of customer attributes at the outdoor event
FieldAnalyst for Gate was used for visitor counting and analyzing customer's attributes.
The most highest number of visiors age group and changes of customer's age/gender during the event was successfully detected.
Effective use of vacant stores~People-Flow analysis at the shopping street
For utilizing vacant stores effectivelly, FieldAnalyst for Gate analyzed the number of people enter/exit,their destinations(directions) and information about their age/gender.
The result was valuable and used for developments of the shopping street.
Visitor attribute's analysis at overseas shopping mall
At the shopping mall overseas, FieldAnalyst for Gate analyzed customer's attributes.
We proposed a comprehensive analysis method that combined POS data, weather, and other open data.
Other cases
Buildings and showrooms
Retail and apparel stores
Convenience store
POS
Museums, art museums, libraries
Bank ATMs
Shopping malls
Theme parks
Train station
Shopping streets
Tourist businesses
Smartphone apps
Interactive games
Digital signage
Computer chips
Various sensors
Security
Reasens Why people choose FieldAnalyst
Our facial detection technology, age/gender estimation by original deep learning engines and innovational approaches widely regarded as well-qualifed. The reason is the vast amount of knowledge we have collected from over ten years of sales and the abundance of data we have acquired from our research and development. Our FieldAnalyst is the result of this technology.
FieldAnalyst is used for marketing purposes worldwide. It is installed as the tool provides us new ideas.
In recent years, the serious shortage of labor in all industries has made it necessary to operate facilities with only a few people. FieldAnalyst can be used in any industry to visualize human attributes and behavior, and is garnering attention as a product that helps to boost productivity.
Through our wide range of knowledge and available packages, we can help you maximize profit.
Frequently Asked Questions
Performance and Functions
- QCan this product be used outside?
- A
There are examples of it being used outside, but sunlight conditions and the surrounding environment can affect the accuracy of the product.
- QCan an existing surveillance camera be used with this product?
- A
Because the camera angle must be adjusted to improve the estimation accuracy, in principle a new camera must be installed.
Installation
- Q
What is the minimum number of cameras?
- A
The minimum configuration is one camera and one server.
- Q
Is a dedicated computer required?
- A
Basically, a regular computer can be used. For each camera, a computer with one CPU core or more (Core i7 S860 or higher) and 1 GB memory or more is required. The processing load will increase depending on the camera resolution so that at high resolutions the following specs are required.
- For each HD camera: 3 CPU cores or more, 3 GB memory or more
- For each Quad-VGA camera: 4 CPU cores or more, 4 GB memory or more
- For each Full HD camera: 7 CPU cores or more, 7 GB memory or more
* If the mask function is used to reduce the image processing area, then the processing load can be reduced by the amount of image processing area masked.
Other
- QIs it possible to combine the data collected with FieldAnalyst with other sales information?
- A
Because the collected data can be output in CSV file format, it can be analyzed with generally available BI tools and the like.
- QAre there short-term rentals?
- A
A demonstration experiment is available for a fee. The fee will be for license usage and on-site work. Please inquire for further details.
- QCan this product be used outside Japan?
- A
The FieldAnalyst product lineup includes a Japan/East Asia version and an overseas version. Because FieldAnalyst can guess the age and gender of non-Japanese people, it can be used in a wide range of facilities in Japan or abroad.
- QCan the FieldAnalyst guess the race of a person?
- A
No, the FieldAnalyst does not have a race estimating function.